William Hill rolls out Scientific Games content

William Hill has launched a range of online real-money content developed by the SG Interactive division of Scientific Games.

Available through the Macau-themed tab on the William Hill website, featured content will include games from Bally, Barcrest, Shuffle Master and Williams.

William Hill customers will be able to access games such as ‘Diamond Eternity’, ‘Dancing Drums’ and ‘5 Treasures’.

“With the inclusion of online real money game content from SG Interactive, alongside our own-IP content, we are confident we’re providing our players with access to a robust library of content that is particularly relevant to the theme and designed to entertain,” William Hill’s Nick Gabriel said.

Bob Hays, vice-president commercial, interactive at Scientific Games, added: “We recognise that large partner relationships around our intellectual property are a big growth opportunity.

“SG Interactive is thrilled to be providing William Hill with proven content for the new Macau tab.”


source :www.igamingbusiness.com